Justin Timberlake scored a Super Bowl win for Nike
Critics proclaimed Justin Timberlake’s Super Bowl halftime show a lackluster, sonically messy dud. For Nike, it was a win. To the 100 million or so Americans who likely watched the performance, it was impossible to miss Timberlake’s pristine white Air Jordan III sneakers. They noticeably popped against the black backdrops and Timberlake’s dark camouflage outfit, created by designer Stella McCartney (paywall), drawing eyes as they danced around for several minutes on screen. According to Apex…